About Eric Ungs

Eric is an Online Marketing Specialist focusing on Social Media for 2nd Story Software. By night, Eric is co-owner of a small retail business where he is primarily responsible for the strategic approach and implementation of all marketing initiatives. Connect with Eric: Google+ | Twitter | LinkedIn.

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Here are my most recent posts

Build Your Social Community Around Purpose (Not Product)

Build Your Social Community Around Purpose (Not Product)

What is the purpose of your company? Why do you even exist? What is your reason for being? The way of doing business is rapidly changing. People are much more connected and their expectations for brands are much more personal. People don’t expect to be friends with you (a friend is someone I call when [...]

7 Books to Put On Your Spring and Summer Reading List

7 Books to Put On Your Spring and Summer Reading List

Ever since my son was born 10 months ago (can’t believe it! time flies) I just haven’t been able to sit down and open a book. It’s not that I don’t have the time, it’s just a whole new life that I am adjusting to and balancing. Just recently I picked up a book and [...]

Death to Google Reader: So What’s the Future for RSS?

Death to Google Reader: So What’s the Future for RSS?

Google Reader has made a shock wave throughout all interwebs over the course of 48 hours. Petitions, groups, communities, hashtags hoping to grab the attention of the mighty search giant. Google announced on Wednesday that they will be killing off 7-year old Google Reader on July 1, 2013. Google sited that the project was declining in total usage and [...]

5 Tips to Increase Productivity Using Asana

5 Tips to Increase Productivity Using Asana

Have you considered using a task management tool to increase your productivity? Does your task list look like what’s shown in the image above? (eeek…. organization!) Finding a task management tool and system that works for you can take months, or sometimes years. It’s a trial and error process. Over the years I have tried [...]

Has Facebook Really Failed Us?

Has Facebook Really Failed Us?

Have you ever written a comment on a blog post and realized, “damn this is longer than some of my blog posts”? I just finished reading a great post on {grow}, (Mark Schaefer’s blog) titled “Facebook, You’ve Failed Us” written by Neicole Crepeau (@neicolec). I always enjoy these conversations around Facebook and their future because there [...]

Steve Jobs Biography Book Review: From LSD to Apple

Steve Jobs Biography Book Review: From LSD to Apple

From Steve Jobs’ very first beginnings to his final breath is truly an inspiring and fascinating tale (iTunes link, only fitting to read it this way). Steve Jobs is one of the most fascinating individuals of our time. Walter Isaacson does it Pulitzer Prize style in delivering the true colors of Jobs. “Sometimes the truth hurts. [...]